PR Worx

Africa's Best

PR Worx

Full Description

Area of Service


Business Summary

PR Worx came into being on 13 October 2001 and is headed by Madelain Roscher who has in-depth public relations, communications and marketing experience. We are a young, dynamic and innovative SMME agency, with a solid knowledge of the public relations industry, and what it is able to realise.

The various staff members at PR Worx have over 100 years accumulated experience in dealing with corporate concerns and blue-chip companies. We have a broad client base ranging from the food and beverages industry to financial and mining sectors to sports and entertainment to the travel and tourism industry, and the health sector.

Regardless of the size of the client, PR Worx approaches each client with the same commitment to service excellence and communication expertise.

We only ever produce PR campaigns that include clear business objectives, that are targeted and measurable, and that combine the most appropriate communications weapons in our arsenal – what those are depends on what the client needs. Our intimate understanding of public relations, and impressive media track record, allow us to attain demonstrable results within budgetary constraints.

Everyone at PR Worx is dedicated to their craft and truly has a passion for what they do. The PR Worx team is made up of professionals who are experts in their fields, and who thrive within the changing media environment. So, whether your audience reads newspapers or Twitter feeds, they are assured of PR messages and activities that are creative, and on strategy.

Service teams are comprised of seasoned PR practitioners as account directors, assisted by committed account managers, vibrant account executives and internal journalists, overseen by the managing director at all times – this structure ensures that no client is without the expertise of the most experienced members of the agency, while still keeping retainer fees affordable.