The Piatto brand was established in 2001 by Michael Yiallouris after identifying a gap in the market for a restaurant brand that had a bit of everything. The brands heritage and key differentiators are based on variety and the ideology that we offer something for everyone. The concept was also based on a desire to create a superb dining experience, celebrating the joie de vivre and a comprehensive joy for all things good and unforgettable.
Piatto is an experience of service and quality with a focus on providing exceptional value for money in a warm and inviting atmosphere. The menu boasts a huge variety, catering to all tastes. Piatto is renowned for unsurpassed quality and variety.
This restaurant is in a class of its own, catering for any occasion and age group, whether it is pre-dinner drinks at the bar, private dining for that special occasion or after dinner drinks in the cigar bar. For the business executive to the young and trendy, to the family night out. The Piatto experience caters for all. Exceptional value for money adds to the uniqueness of this restaurant. The atmosphere created is valued at R200 per head, where the actual spend is R 140 to R160 per head.
Depending on location, breakfasts are also served in our same style that caters to a variety of tastes; making this an anytime any reason, all day experience. The average Piatto customer rating is 5 stars all the way! The Piatto brand currently boasts 15 outlets throughout South Africa.
Piatto Franchising has a planned growth prospect for the international market and current negotiations are in place for Botswana, Mozambique and Zambia The Piatto Brand has become synonymous with quality, family orientated Mediterranean cuisine. We are as passionate about food as we are about service and quality – our growth speaks for itself. As we focus on providing exceptional value for money in a warm, up market and inviting atmosphere, a Piatto restaurant is an exceptional draw card to any shopping mall or retail centre.
The experience of the Franchisor is of utmost importance because this ensures that you will receive excellent support in all aspects of the franchise business. Even though you have just opened a store, years of operating experience will become yours. You will naturally bypass the many mistakes that befall a new business, because you have bought an experienced and wiser franchise.
The Piatto franchise has developed an array of front and back of house procedures and checks and along with the head office support structures will keep the brand at the fore front of quality and dining in South Africa.
Our specialised team has the capability to step in and solve any problems that our restaurants might experience. The on-going training and support offered allows us to maintain our exceptionally high standard we constantly strive for. Our in house IT department also adds invaluable assistance to the franchisee whenever necessary.
The management team is progressive and dynamic, guiding the Franchisee to operate their business independently and to their full potential within the framework of the franchise agreement. Piatto offers a platform from which the Franchisee can tap into a myriad of resources such as, favourable rentals negotiated with landlords, competitive prices and superior service from suppliers.
Success is ensured through the provision of ongoing training and committed backup by Piatto!
A passionate, hands-on operator prepared to uphold the values of the brand, totally service orientated and people friendly and prepared to go the extra mile for their customers. Must have had exposure to the industry and a fair understanding of the restaurant business.
1st Franchise Opened
No. of Outlets
Average set-up cost
Initial franchise fee
Initial Working Capital
Minimum owners contribution
Management services fee
Initial agreement term
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