Rugbytots is the world’s favourite rugby play programme for young boys and girls, operating in 20 countries across 6 continents, including South Africa, the UK, Australia, New Zealand, France, Mauritius, Zimbabwe, and Japan. Founded in 2006 by rugby dad Max Webb, Rugbytots was born from a desire to introduce children to rugby in a fun, structured, and developmental way.

With over 85,000 children enrolled globally, Rugbytots has become a trusted brand for parents and a rewarding business for franchisees. The programme safely blends core rugby fundamentals with early childhood learning goals—like colour, number, and body-part recognition—making it both educational and exciting. Rugbytots is non-contact and we encourage parent’s are encouraged to take part which makes us very unique in this industry

Rugbytots is also proud of its charitable partnerships, especially with The Player’s Fund, Green Pop and the Wooden Spoon the UK’s leading rugby charity for disadvantaged children). To date, Rugbytots has raised over £1 million through its charity bike rides and events.

Rugbytots offers a flexible franchise model designed to suit both full-time entrepreneurs and part-time coaches. Franchisees can choose between:

Full Franchise

• Investment: R350,000
• Monthly Fee: R3,000
• Royalties: 10% of web bookings
• Includes two full sets of kit and equipment
• Ideal for those focused on venue growth and team management

Flexible Franchise

• Investment: R220,000
• Monthly Fee: R2,000
• Royalties: 10% of web bookings
• Includes one set of kit and equipment
• Perfect for hands-on coaches seeking side income or school partnerships

Both packages include access to Rugbytots’ bespoke booking system, project management tools, marketing and a full suite of promotional materials. Franchisees benefit from national campaigns, social media scheduling, and localised coach training support.