Century 21 is the franchisor of the world’s principal residential real estate sales organisation.
As the leading multinational real estate organisation in the world today, the company provides all-encompassing training, management, administrative and marketing support for the entire Century 21 System. The system is comprised of approximately 6,800 independently owned and operated franchised broker offices and 102,000 sales associates in 78 countries and territories worldwide. Century 21 Real Estate LLC is a subsidiary of Realogy Corporation – a global provider of real estate and relocation services. Millions of clients worldwide have experienced the power of the Century 21 brand and it’s only right that this brand is now present in this absolutely beautiful and dynamic country of South Africa.
• Century 21 Real Estate LLC is the franchisor of the world’s largest residential Real Estate sales organiSation
• Founded in 1971
• Part of the Realogy Franchise Group
• CENTURY 21® is the most recognized name in real estate and identified as the “most respected in the industry”
Century 21 is a world renowned real estate sales organisation which includes an impressive array of tools and systems. Business sense dictates that for a brand to be so successful and dominant internationally over such a long period in time there must be something in its representatives, ethos, systems, tools and results that clients are finding impressive enough to regularly allow Century 21 to handle the selling and buying of their homes.
With over 100 000 sales associates, 6800 offices and 45 years of global experience, the Century 21 system has the powerful a collective share in knowledge, marketing initiatives and brand awareness, together with proven training programmes within the system. These are the differentiators between Century 21 and its competitors.
A fully comprehensive initial training begins a new Century 21 franchisee’s journey with the knowledge and expertise to get them on the road of success from the get-go.
Principal and Agent Training: Impressive on-going support and training from the Franchisor with internationally award winning training programmes such as Create21, Pro21, IMA and PEP.
Marketing – Innovative National & Global marketing incentives as well as local marketing assistance with a full time in-house graphic designer to service Century 21 Franchisees with all their artwork & marketing requirements.
Business and Administration – Professional and efficient administrative support and full time business consulting.
Technology – Cutting edge technologically is at the forefront of services provided within the Century 21 network:
• National website www.century21.co.za
• Global website: www.century21global.com
• Century 21 resource centre
• Century 21 online training centre
• National referral network – linking all Century 21 offices in South Africa
• Global referral networking – linking all Century 21 offices globally
Besides the financial investment required establishing the franchise, owning a Century 21 real estate franchise takes a strong personal commitment to the business and an active involvement in its operation. Our franchisees also share a few personal qualities:
Have the drive to pursue long term success and stability for themselves and their families, a business acumen to be associated with the global success of Century 21, a commitment to excellence, the desire to be the best and, of course, a passion for the real estate industry.
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