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The Moms and Tots Group was founded in 1993 by Petra Lombard after she became aware of the keen interest of mothers to learn more about how to stimulate their young child in a healthy and balanced way.

The Brand

The Moms and Tots Group has been creating enriching learning experiences for babies and toddlers in the form of baby-parent workshops, toddler-parent workshops and playgroups since 1993.

The Moms and Tots Group offers the following franchise options:
Moms and Babes Workshop – For babies aged between 2 and 12 months
Moms and Tots Workshop – For toddlers aged between 1 and 3½ Years
Jungle Tots Playgroup – For toddlers aged between 1½ and 4 Years


One of the best ways to enhance your child’s development is to enhance his play. Your child will thrive in an environment where there is a healthy balance of activities. Our programmes offer a healthy balance of activities that develop the whole child through play. The play activities are designed to enhance babies and toddlers’ physical, emotional, social and intellectual skills.


We provide the Franchisee with :

1. Training
2. Guidance in the layout and decor of the workshop
3. Continual training and evaluation after opening
4. Monthly advertising
5. Regular updates and articles
6. Regular franchisee meetings
7. Computer and network advice
8. The seller will either hand over all the existing toys and items or assist in the set up. If any further sourcing of toys and physical items it required in the workshop then the franchisor will assist

Are You Our Next Franchisee?

Do you have the following characteristics?

* A passion for children
* Great people skills
* Excellent communication skills
* Self-motivated
* Driven to succeed

If so, then you are a suitable candidate and we would love to have you as part of our team.


When It All Began


Petra Lombard

Year Established


1st Franchise Opened

Brand Network


Petra Lombard

Head Office

Cedar Lakes, Fourways

No. of Outlets


Available Opportunities

The Moms and Tots Group has not only grown to become one of South Africa’s most popular Educational Franchises, providing child-parent workshops and toddler playgroups, but has also expanded internationally. We are looking for potential franchisees throughout South Africa, as well as internationally to join our team of franchisees.

FASA Membership

Investment (Excl. VAT)

Average set-up cost

R 30 000

Initial franchise fee

R 70 000

Initial Working Capital

R 10 000

Minimum owners contribution

Franchise Terms

Management services fee

R 1 900 per month

Marketing fee


Initial agreement term

1 Year

Renewal term

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