Established in 2010 by S. Chia and L.C Loong, S.A.M is the world’s largest Singapore Math-enrichment program in 17 countries and has won awards from international business associations and parenting resources. The master franchise rights for S.A.M in South Africa were acquired by Seriously Addictive Mathematics SA (Pty) Ltd (S.A.M SA) in August 2016.

Our curriculum is developed in Singapore by expert former school teachers and textbook publishers, ensuring a high-quality curriculum. Continuous research and development of the curriculum ensures we stay ahead of international education trends and meet students’ needs.

S.A.M focus on twenty-first century competencies: critical thinking and problem solving, rather than merely computation and rote learning. S.A.M South Africa can support the education system and families in South Africa, to equip the next generation with future skills through the use of Mathematics.

Seriously Addictive Mathematics (S.A.M) is the world’s largest Singapore Math-enrichment programme for children aged four to 12, with a focus on problem-solving and thinking skills to help children enjoy and excel in math. With the S.A.M business system, training and support, you can fulfil your passion for nurturing young minds while running a profitable and rewarding business.

S.A.M is based on Singapore Math, the global top-ranking curriculum according to international surveys TIMSS (Math Conceptual Mastery Test) and PISA (Problem Solving of Real-Life Problems Assessments). S.A.M offers a two-pillared approach of ‘Classroom Engagement’ and ‘Worksheet Reinforcement’, and an individual learning plan tailored to each child. Through the coaching approach, hands-on activities, guided and independent practice, students develop interest and mastery of Maths, confidence, thinking skills and good study habits.