The Daily Coffee Group – a home-grown South African coffee franchise business – is currently one of the fastest growing coffee shop franchises in South Africa. It has more than 38 franchises countrywide, with more to be added soon.

The collective background of the Group’s executives comprises qualifications and expertise in the hospitality industry, coffee and coffee roasting, operations, finance, retail, marketing, interior design and corporate governance, as well as a sound understanding of the nature and running of a coffee café franchise. This is encapsulated in the following unique selling points:

◊ Coffee is our business

We know coffee, we know coffee lovers’ requirements, and we make sure they get what they want. To do so, we roast our proprietary coffee blend with state-of-the-art coffee roasting equipment in our own roastery to ensure consistency and quality.

◊ We’ve done our homework

Thorough research and reasoning went into creating the distinctive look and feel of our coffee cafés – an ambiance that captures the essence of café life prevalent from Cape Town to New York, but packaged in a way that resonates well with South African clientele. Part of this is the pleasing and much talked about New-York-meets-Karoo décor of our coffee cafés – a theme which takes customers on a visual journey where they can expect to encounter hints of Big Apple urban life, combined with down-to-earth Karoo appeal.

◊ Spot-on locations

We select smaller, accessible, and modern boutique-style shopping centres as locations for our coffee cafés. Not only does the upmarket nature of these facilities complement our trendy style and ambiance, but it especially enables us to be at – and become – the nucleus of microeconomic-level activities in the community.

◊ Franchise fees linked to turnover

Franchise fees are not fixed but linked to turnover. This greatly assists franchisees in their financial planning and in the cashflow management of their businesses. Furthermore, with franchise fees linked to turnover, the franchisor and franchisee both have a vested interest in the success of the business.

Being community-based, The Daily Coffee Café is an integral part of its neighbourhood, and a destination for a vibrant community of people. It is a great place which provides for space to meet, or for a quiet moment to enjoy quality me-time on your own. This valuable community resource serves as that important third place that society needs in today’s world – a place not where people work or live, but where they spend time to regenerate, interact with others, and conduct business while on the move. As such The Daily Coffee Café is more than just a place with good coffee – it is the neighbourhood coffee café where South Africans meet!

Staff compliment of a typical Daily is between 12 and 16 people.