ActionCOACH is the World’s Number 1 Business Coaching Firm.

Operating in over 75 countries, ActionCOACH is the world’s leading business coaching firm, committed to providing exceptional business coaching and mentorship to businesses of all sizes. Founded in 1993 by Australian-born entrepreneur Brad Sugars, ActionCOACH’s success has made it one of the fastest-growing franchises in the world.
In 2007, Harry Welby-Cooke and Pieter Scholtz, launched ActionCOACH in Southern Africa and today manage a team of over 50 coaches in South Africa, two in Namibia and one in Nigeria.

ActionCOACH has coached more clients, won more awards, gained more recognition, and produced more profits than any other coaching company of its kind in the world. Our simple and systemised approach to business has benefited budding entrepreneurs and veteran business owners around the world with more time, more effective teams, and most importantly, more money.

At ActionCOACH you buy a business of becoming a business coach, and together with our proven track record of 27 years, you form part of a local and global community of full-time business coaches.